KWME is owned by Kate Hogle, a 30+ year media veteran. Established in 1979, KWME has represented small and large clients based in Hawaii and on the mainland. Whether you are a local retail client or a large blue chip advertiser, KWME customizes media strategy that leverages emerging + legacy media technology to maximize ROI for clients. The distinct advantages of partnering with KWME are vast and robust. If you are in search of a non-traditional media and marketing agency with the leverage of a high-buying-power shop, look no further.
THE CONSULTANT
ADVANTAGE
(BUYING & PRICING SPECIALISTS)
KWME specializes in broadcast buying that leverages the reach and frequency of media vehicles like TV and Radio while using digital buying strategies to hyper-target customers to bring them from the top of the buying funnel to point of purchase. Newspaper, magazines, direct mail, inserts and other vehicles are used on a case-by-case targeted basis where appropriate.
ADVANCED SOFTWARE ADVANTAGE
(Big Data + SaaS Technology)
With the best research and media buying software at its disposal, KWME can bundle different media assets across multiple platforms to create a synergistic, comprehensive media plan that delivers results.
THE INFLUENCER MARKETING
ADVANTAGE
KWME practices the art of leverage in many areas. As experts in Influence Marketing, no other ad agency in Hawaii utilizes more endorsement strategies. KWME knows how to leverage the power of media influencers to create rapid ROI. Whether tapping into a media personalities impact on the coconut wireless, riding their coattails in social media, or positioning for brand alignment, KWME will customize an Influencer Strategy for your brand. When it comes to taping into the Power of Relationship Marketing, KWME leads the field in Hawaii.
The Free media advantage
KWME knows how to stretch a media spend father than most. Whether it’s a 2 for 1 strategy, a cause marketing tactic, an added value strategy, or sponsorship play, KWME’s vast amount of tools at its disposal can multiply an advertisers spend create increased reach, frequency, and brand recognition the client does not pay for.
THE DIGITAL TECHNOLOGY ADVANTAGE
(DIGITAL AD TECH)
Technology has changed the way consumers interact with media and how clients must go about growing and retaining market share. KWME leverages the trends disrupting media to reach consumers based on behavior, location, search habits, and more. Anyone can buy digital media, but it takes an expert to know how to maximize the unique characteristics of each digital tactic.
THE PRICING ADVANTAGE
(DISCOUNTING DOMINANCE)
With decades of relationships and large buying history in place, KWME knows how to take advantage of seasonal cycles, market trends, and insider information to get the best possible pricing and value for it’s clients.
KWME fee’s are known upfront. Unlike the common practice of hiding agency fee’s in media spend, KWME clients have full disclosure for campaign results, spending, pricing by media, and other deliverables.
THE transparency
promise
(the trust test)
THE CREATIVE
ADVANTAGE
(CREATIVE BRAINTRUST)
KWME specializes in creating successful strategic media plans but does not insist you use their services for all aspects of a campaign. Unlike full-service advertising agencies who insist you use their in-house production services, KWME works with multiple media partners who specialize in the creative skills that best fit your objectives and budget. Our loyalty is to the client, not any one ad agency’s in-house creative.
local market intelligence
The key to successful media strategy isn’t in buying but it the nuances of a campaign. KWME keeps it’s ear to the ground so your company can capitalize on opportunities, packaging, and timely advantages available in a marketplace that require speed to the street execution.
The national advantage
With access to media relationships in over 150 U.S. cities, your business can grow with KWME. Relationships is how KWME keeps its finger on the pulse of what is happening in a local market so its clients can capitalize on time-sensitive pricing, added value, or one-off strategic opportunities in individual markets across the U.S.